Ariela Cameron Unit 2

Concept Art- a type of illustration used to convey an idea for use in films, video games, animation, comic books, or other media before it is put into the final product Visualisation Diagrams-  a rough diagram use to plan a product. - the image is static (hand drawn) -usually shows the proposed design of a text in some detail -used to assess the financial and logistic viability of the creative team's design. Flat Plans (Wireframe)- a 2D drawing which represents how all elements are laid out in a print or web based text. -includes all the elements which will be in the final product -allow the designer to see if proportions of each element are correct and that all required elements are included -detail of each aspect is not included, purely a layout tool with each element labelled -can also be used to plan the layout of a TV studio, prior to cameras coming in -must be quick and easy to modify so that layout changes can be made with minimal fuss Prototypes- an early mo...

1.extract the aspects of the client's requirements that are explicit, implicit and open to interpretation 2.can you foresee any logistical issues? 3.any legal issues and what impact would that have? 4.define the target audience (detailed)? 5.what costs are involved? 6.what market research would help this project? 7.what project management tools could help oversee this project? 1. Explicit: video game marketing campaign, TR interactive, one new game, launch in autumn, has to have a beneficial effect , based on popular formats, come up with a usp implicit: adverts (tv, social media etc.) platforms: social media/ traditional, could be linked to autumn festival, interconnectivity via gameplay, promote a healthy lifestyle open to interpretation: open to family market 2. 3. 4. 5. 6. 7. The   following e-mail   has   been   sent   to   schools   and   colleges,    inviting   entries    for   a ...

What are the four key considerations when planning an effective media project? -Time -budget -employees -equipment How do we make decisions on each consideration? We make decisions on how much we have to spare of each of the key considerations eg.how long you have to make the media project and or how much money you have to invest in it project management is the role of ensuring that all aspects of a given production run smoothly by overseeing a number if people/departments. the project manager would ensure that deadlines are met and the brief is followed by liaising with others and holding them to account. project management is the effective planning and running of a project, from the ideas points to the end product and evaluation planning requires an outline of the tasks, deadlines, contingencies (the alternative) and milestones that will be required to manage the project effectively Gantt charts a Gantt chart uses horizontal bars to illustrate the project completion da...

Primary Research Methods: -observation -surveys -interview -focus groups -questionaries Qualitative-  a detailed answer that is written eg. an interview where the answers are written in detail Secondary Research Methods: -online research -documentaries -books -magazines and newspapers -tv programmes  Quantitative-  a survey with a small range of answers that can be counted Who can do/does audience research? When should audience research be done? Why should audience audience research be completed? What research methods can be used? 1.the person in charge of the product being created 2.before the final product has been created.At the start to find out what people want.It should be continued before the creation of the final product to see if there are any faults or issues that the public find. 3.to make stew that the public will use the product when it's created rather than it being created and not being used and becoming a large waste of money. 4. -...

Target audience- a specific group of people a product is aimed at.  Key areas to know: -Primary,Secondary and tertiary -Demographics eg. age, gender,race, ethnicity, social class -Mass VS. niche -Psychographics -NRS social grade Other audience factors :   (Gender, Race, Age, Class, Ethnicity).GRACE -age -gender -ethnic groups -geodemographics -sexual orientation -race -religion -political status  NRS Social Grade Psychographics I think BritBox targets anyone of the social grade C2 and up as it is anyone who is older but not too old and that would want to relax with a bit of entertainment after work.

S tregth W eakness O pportunity T hreat SWOT analysis helps you identify your organisations strengths, weaknesses, opportunities and threats.You can use it to find and exploit a sustainable market niche. Using a SWOT analysis allows you to distinguish yourself from your competitor s and gain advantage by assessing your company's strengths and market position. By understanding your company's weaknesses you can manage and eliminate these threats that might otherwise surprise you. S what does your company offer that is better than others in this field? What do you have that is unique?how do people see your company's strength? W what factors make your company loose sales? how can we improve(sales)? what do people see as your weakness? O whats is interesting things are you aware of, that link? what good opportunities can come from the technology? T What are your competitors doing ? is changing tech treating your position/Do you have bad dabt an...

A client brief is a document that states what the client wants you to do for them.This would be useful for a designer, costume artist, project manager etc.It would also contain requirements: Explicit requirements, Implicit requirements and requirements up for interpretation. Explicit Requirement =  something that HAS to be met Implicit requirement= something that is implied, indirect requirement Up for interpretation= Your choice to make the decisions based on what appropriately fits the brief. Eg. colour choices, font choices Different types of brief: Formal- written document, technical and specific language, focused /in depth(detail, budget, deadlines, requirements etc.), majority of briefs are in this style Informal- can be as straightforward as a chat over a drink, non/limited documentation supporting, no direct contractual agreement, no specific requirements outlined initially. These tend to be undertaken and then fleshed out at a later date. Contractual- tasks ...